Skip to main content

When is the price right?

I wrote about experimenting with book prices in April. I sold my books at a discount on $0.99/0.77. As a result, I moved some books, but not as much as I thought I would. My books have been $1.99 since. The sales were steady, but not exceptional. So for a week now, most of my books have been $2.99. Its early days yet, but it seems that its too much for most readers. Whats more curious, people have begun to return them, which didnt happen with lower prices.


Ive come across with two blog post this couple of days about e-book prices. Kobo Writing Life blog had statistics about different price points and the earnings they yield to authors. It suggested that $1.99 is a dead price point to be avoided. Anything up from that seemed to do fairly well.

Author Molly Greene refers to Kobos post on her blog too, and in addition she has asked a couple of authors what they think. The conclusions are the same when it comes to $1.99 price spot. However, opinions regarding the best price vary. She finds that:
  • $.99 remains popular, but shows a big drop compared to 2012 study.
  • $.99 to $1.99 underperforms in terms of earnings.
  • $2.99 is the most common price point with indies.
  • $2.99 to $6.99 is the sweet spot for maximum earnings.
  • Indies have virtually abandoned the $9.99 price point compared to 2012s study.
However, the most important message of her post is this: 
data-driven publishing decisions are irrelevant without a great book.
So what I should take from all this. My books sold steadily at $1.99, but not at a higher price. However, they are not full-length books but about a half size so anything pricier might be pushing it. It might also be that my books arent so great, which is why the lower price might work better. They dont have any damning reviews, but most of them dont have glowing reviews either.

Nevertheless, I will keep the price at $2.99 for now. Ill change it again if the books stop selling completely. Ill keep you posted. If you have an insight on the best price, please share it in the comments.

Comments

Popular posts from this blog

My #worldcon75 experience

Here’s the long overdue report from my day at the WorldCon 75, my first ever time attending. The event was held on August 9-13 in my home country, Finland, so it was a once in a life-time chance to experience it with a minimum trouble. I originally thought to attend the entire five days, but life intervened in the form of work, and so I could only attend on Saturday. I tried to make the most of it by planning a full day.

I arrived at the conference centre about fifteen minutes after the doors opened at nine in the morning, and the queue was already at least fifty metres long. It caused me a few palpitations until I figured it was the line for people who hadn’t purchased their day passes in advance. I had, so I just walked past, trying not to look gleeful. Half an hour later I felt bad for all those people when it was announced that the day was sold out, which left most of them outside. The queue for pre-purchased passes was three persons long, the shortest line for me the entire day. I…

Reading recap: August

August was my worst reading month so far and I only managed to finish two books. I have no excuses other than that I was busy working. I did start two more books, but I didn’t manage to finish them in August. And even though I read eight books in July, I’m now two books behind the schedule in my reading challenge of fifty-five books. I’ll have to step up. As has been my habit throughout the year, one book was from my reading list and the other wasn’t.
First book was Ride the Storm by Karen Chance, the long-awaited next chapter in her Cassandra Palmer urban fantasy series of time-travelling Pythia and her entourage of vampires, demons and mages. One vampire and one mage in particular. As always, it was a wild romp through space and time – at times a bit too wild. The first part of the book was constant tumbling from crisis to battle and back with no breathers or plot development in between, as if the author was afraid that the reader will get bored if something earth-shattering isn’t co…

Reading recap: April and May

It’s already June and I realise I’ve completely forgotten to update you on my reading in April, so this is a double feature for May too. April and May weren’t particularly good reading months in terms of numbers read, partly because I read a couple of longer books that took longer to finish, partly because other engagements kept me from reading – I know, right – and partly because I started and then discarded a number of books that I just couldn’t get into. But those books that I ended up reading and finishing, five in all, were all absolutely brilliant. Four of the books were from my reading list, and the last one was an absolutely necessary addition.
First up was one of my favourite series, Black Dagger Brotherhood by J.R. Ward. Book number fifteen, The Chosen, was as good as any in the series, which hasn’t had a weak book yet. I really like Ms Ward’s style of edgy writing, and especially how she introduces characters and their backstories throughout the series, and follows them afte…